Geso is a brand of digital printing decorative substrates. Our main products include wallcoverings, canvas, carpet, acoustic panels and fabrics, along with a variety of other decorative materials for digital printing. After years of industry experience, we have established a core value principle that guides our approach to product development and customer service, while also evaluating every innovation we pursue.

 

This formula represents our commitment to delivering superior value by prioritizing sustainability, optimizing effects and minimizing total cost of ownership. Below, we explain how Geso embodies this principle in everything we do.

Ⅰ. Sustainability

Sustainability is a core motivation at Geso. Doing business sustainably is not only about care about the environment but also ensuring the long-term future of our business through forward-thinking and proactive actions. Below, we explore our product’s sustainability in depth through the product life cycle:

1. Raw Material

We adopt recyclable, low-impact, natural, biodegradable material for our products, such as recycled polyester and organic cotton or linen fibers for canvas base fabric, paper sourced from FSC-certified forests for wallpaper, biodegradable glue for prepasted wallcovering, post- consumer recycle yarn for carpet and acoustic fabrics etc. We also select coating resins that comply with Prop 65, REACH, RoHS, APEO standards. We are continually striving to utilize more eco-friendly raw materials to reduce our reliance on natural resources.

2. Production and Manufacturing

In traditional textile industries, pretreatment, washing, dyeing, and finishing require significant amounts of chemicals and water, resulting in large quantities of less-biodegradable wastewater. Our innovative process eliminates the need for water in this process by using premium clean yarn and specially engineered materials, so the entire pretreatment process does not even require a drop of water. 

Our eco-friendly coating process is designed to minimize environmental impact. The materials we selected are made from non-toxic, low-VOC formulations, ensuring safer production and usage. These coatings are water-based, reducing harmful emissions and waste.

3. Product Application

Eco-Friendly Ink Compatibility: We prioritize coatings that are compatible with environmentally friendly inks, minimizing harm to the environment. Currently, over 99% of our product range is designed to support latex or resin-based inks, ensuring high quality printing results and a reduced ecological footprint.

Long – Life Design: We optimize product design and select high quality materials to extend the product’s service life. For example, our OBA-Free canvases are less prone to yellowing or fading over time, ensuring artwork remains vibrant for years. Additionally, our high-end canvas series features poly-linen blends, leveraging the natural strength and durability of linen fibers, which outperform traditional cotton in both resilience and longevity. 

Low VOCS Emission：Our products are designed to release no toxic gases during use, ensuring safety for both users and the environment. We utilize eco-friendly raw materials and low-VOC formulations that comply with international health and safety standards.

4. Product Disposal

Recyclable Design: We have 100% recyclable item in every product series. For instance, we have developed a new canvas fabric that can be fully recycled after printing, offering high resolution as well.

Additionally, some Items in our carpet and acoustic panel series are also designed with full recyclability in mind, ensuring they can be reused and recycled without any issues.

Proper Disposal: For products that cannot be recycled or reused, we adhere to the REACH standard by selecting chemical materials that minimize environmental harm. We also provide 100% recyclable packaging and actively encourage customers to participate in our product recycling programs.

Ⅱ. Effects

At Geso, we deliver exceptional effects by addressing the unique demands of two intersecting industries: digital printing and decoration.

Effects In Digital Printing:

• Ink Compatibility: Our substrates are designed for various types of ink, such as Latex, Resin, Electro Ink, Dye-sublimation, UV, UV gel, Pigment water base, Dye water base, Eco-solvent, Dry Toner. Also, we have the capability to customize printing coatings for special ink technologies.

High-Resolution Output: Our canvas and wallcovering support ultra-high-resolution printing, capturing every details.

Color Precision: Advanced coating technology and substrate whiteness meeting the highest standards for both artistic and commercial applications.

Effects In Décor:

The effects of decorative materials generally refer to the visual, tactile, and functional attributes they present when used to decorate spaces or objects We offer a wide range of substrates (e.g., canvas, wallcoverings, carpets, acoustic panels & textiles) with various textures surfaces, allowing people to express themselves in different settings.

Each type of decorative material must meet the unique functional requirements and comply with local laws and regulations. We have established product quality standards based on the performance need throughout each product’s lifecycle. These standards ensure that our products consistently meet the highest levels of durability, functionality, and safety from production to end-of-life.

Ⅲ. Total Cost of Ownership

Cost isn’t just only about the price per square meter. We are dedicated to helping our customers reduce their total cost of ownership, which includes understanding products, testing, procurement, training, stocking, production, installation, maintenance, disposal and more.

Products training: We provide remote product training for sales, marketing staff, printing machine operators, and installers.

Free sample testing: We offer free printed samples and blank test rolls for customers.

Customization Flexibility: We support both small-batch customization and large-scale production, helping customers optimize inventory management and minimize waste.

Jumbo Roll: We support 200~3000m jumbo rolls for massive industry printing customers, which reduce roll replacement frequency, saving time and labor, and generate less production and packaging waste.

Quick Installation: Our wallpapers and fabrics come prepasted, enabling customers to decorate rooms on their own. There’s no need to wait for professional installers or for glues to dry, allowing them to enjoy their newly decorated space right away.

As printing technologies evolve at a breathtaking speed, human emotional expressions diversify, and decoration styles change constantly, the unwavering principles of sustainability, more efficient expression, and lower total cost of ownership remain constant. These are the core values that Geso will continue to pursue in the long term, driving us to create innovative solutions for our customers and contribute to a better industry ecosystem.

“Pixels may fade, but principles shouldn’t.”